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ADLV is a Korean streetwear brand founded by Jae-moo Koo and his brother jin-mo Koo which launched at the end of 2017. The ADLV fashion philosophy has always been centred around expressing the very emotions that surface at the pinnacle moments of our lives. This has been showcased in our iconic Baby Face collections; the witty, funny, and cute designs that look the streetwear world by storm and became the catalyst for the ADLV brand.


ADLV provided high-quality streetwear by using domestic cotton fabrics and advanced solvent Digital Transfer Printing in graphics to emphasize the latest trend. 

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