Belinda has worked in the fashion world for over 20 years and understands the demands placed upon this industry always to be ahead of the trend. She loves the thrill of retail and wants to promote that ‘end of life’ solutions for garments are now critical.

RCYCL was established because Belinda was frustrated at the pace at which change was happening; for her it was too slow. Belinda believes we all need to be responsible consumers, but we need options that are easily accessible to both brands and customers, making recycling habitual. RCYCL is making it easy for the industry to pivot towards reducing landfill.